We provide useful information about K-beauty and Korean cosmetics ODM Tips.
What are the top 5 K-beauty companies? The hottest topic in Korea’s stock market and K-beauty industry right now is undoubtedly APR’s rise to No. 1 in market capitalization. In August 2025, APR’s market cap reached 7.9 trillion KRW, overtaking long-time industry leader Amorepacific (7.5 trillion KRW). This remarkable feat represents a fourfold growth in …
K-Beauty Landscape Shift: What are the top 5 K-beauty companies? Read More »
Antiaging skincare is evolving. From proven classics like peptides to rising stars like Retinol and CoQ10, today’s top ingredients reflect both science and market demand.Let’s explore how these actives are shaping the next generation of beauty. 1. Retinol (Vitamin A Derivative) Retinol is highly effective but can be irritating depending on skin type, so it …
Top 3 Global AntiAging Ingredients Trend of 2025 Read More »
Sensory Creates the Brand: Cosmetics Texture Trends Choosing skincare products based solely on ingredients is no longer enough. Touch, texture, and visual appeal — consumers now expect a multi-sensory experience. Especially Gen Z and MZ consumers are accustomed to “experiencing” products first through videos rather than trying them firsthand. That’s why texture-focused content thrives on …
For a long time, the beauty industry has been racing toward youth. But with the world’s population structure rapidly shifting, it’s time we turn our attention to the evolving skin needs and desires of consumers aged 50 and above. WITH.C KOREA highlights 3 compelling reasons why we should pay attention to the senior beauty: [3 …
Why We Should Pay Attention to the Senior Beauty Market in 2025 Read More »
Why Should We Pay Attention to the Men’s Beauty Market Now? Just a few years ago, the word “cosmetics” was almost exclusively associated with women. But today, the landscape of the global beauty industry is evolving.The men’s beauty market is no longer a niche—it’s becoming a key strategic growth driver for brands.So, why is this …
“What does smart packaging for sustainable beauty refer to?” About a month ago, WITH.C KOREA emphasized in their post, “6 Cosmetics Trends 2025: Attending a Beauty Seminar,” that the keyword “sustainability” has become a prominent trend in the cosmetics industry. Sustainability is no longer just an option but a crucial strategy for beauty brands to …
4 Elements of Smart Packaging Solutions for sustainable beauty Read More »
“What is your consumer generations?” One of the key factors that determines a brand’s success is the clear definition of its target audience. In highly competitive industries like beauty, where consumer needs are constantly evolving, understanding generational characteristics and tailoring marketing strategies accordingly is crucial. This article introduces the major characteristics of each target generation, …
Brand Target Audience Guide: Understanding and Strategies for 4 Consumer Generations Read More »
As consumer interest in sustainability and ingredient efficacy grows, the global beauty market is turning its attention to “Waterless Cosmetics.” 🌍 Why Waterless Cosmetics? Most traditional cosmetics contain purified water as 70–90% of their formulation. While water is a safe and gentle solvent, it can dilute the efficacy of active ingredients and contribute to unnecessary …
The Middle Eastern beauty market is rapidly growing, and exports of Korean cosmetics are also thriving.To successfully enter this market, it is essential to understand the regulatory agencies, standards, and certification processes of each country. This article summarizes the key cosmetics regulations and certification processes of the middle eastern cosmetics export for the UAE and …
The Middle Eastern Cosmetics Export Guide: UAE and Saudi Arabia Read More »
Today, let me introduce you to MoCRA, the Modernization of Cosmetics Regulation Act, which is essential for exporting cosmetics to the United States. The United States remains a key export market for K-beauty. As of 2023, the U.S. accounted for 18.7% of total cosmetics exports, ranking second, with a significant growth rate of 57.2% compared …
Understanding MoCRA: 5 things What K-Beauty Brands Must Know Read More »