{"id":3199,"date":"2024-03-18T15:05:44","date_gmt":"2024-03-18T06:05:44","guid":{"rendered":"https:\/\/withckorea.com\/?p=3199"},"modified":"2024-03-18T15:11:44","modified_gmt":"2024-03-18T06:11:44","slug":"5-things-to-check-before-proceeding-with-korean-cosmetic-oem-odm","status":"publish","type":"post","link":"https:\/\/withckorea.com\/?p=3199","title":{"rendered":"5 things to check before proceeding with Korean Cosmetic OEM\/ODM"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">What is the difference between cosmetic OEM and ODM?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"611\" height=\"500\" src=\"https:\/\/withckorea.com\/wp-content\/uploads\/2024\/03\/pmv-chamara-sCFL6R7loQk-unsplash-2.jpg\" alt=\"cosmetic oem\n\" class=\"wp-image-3203\" style=\"width:496px;height:auto\" srcset=\"https:\/\/withckorea.com\/wp-content\/uploads\/2024\/03\/pmv-chamara-sCFL6R7loQk-unsplash-2.jpg 611w, https:\/\/withckorea.com\/wp-content\/uploads\/2024\/03\/pmv-chamara-sCFL6R7loQk-unsplash-2-300x245.jpg 300w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/><\/figure>\n\n\n\n<p><span style=\"font-size: 1rem; color: var(--ast-global-color-3); background-color: var(--ast-global-color-5); font-family: verdana, geneva, sans-serif;\">People say the best item to start a personal brand is cosmetics.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">First of all, there is a fixed demand base, so it is easy to access and there are many manufacturers, so the infrastructure is well-equipped.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Above all, compared to food, medicine, etc., this item has a relatively low MOQ.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">However, as there are many manufacturers, it takes a long time just to find out the required production conditions.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">WITH.C also receives a lot of inquiries about personal logos, and there are quite a few startup companies.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Among them, there are quite a few people who do not know the exact difference between OEM\/ODM\/OBM.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">Now, let\u2019s start by looking at the difference between cosmetic <\/span><span style=\"font-family: verdana, geneva, sans-serif;\">OEM\/ODM\/OBM.<\/span><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>[OEM\/ODM\/OBM difference]<\/strong><\/h4>\n\n\n\n<ol>\n<li><span style=\"font-family: verdana, geneva, sans-serif;\">OEM (Original Equipment Manufacturer): <\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">To put it simply, this means putting your logo on the same contents as an existing product with a different design and packaging.<\/span><\/li>\n<li><span style=\"font-family: verdana, geneva, sans-serif;\">ODM (Original Design Manufacturer): <\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">A form of creating a new product. If there is a reference product, the process is usually similar to that.<\/span><\/li>\n<li><span style=\"font-family: verdana, geneva, sans-serif;\">OBM (Original Brand Manufacturer): <\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">refers to a manufacturer with its own brand. For example, Apple manufactures and sells iPhones under its own brand.<\/span><\/li>\n<\/ol>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">If you want to have your own product like this, you should consider <strong><em>OEM and ODM<\/em><\/strong>.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">Then, is it okay to just contact the manufacturer and say that you want to customize with this product?<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">As interest in PL (Private Labeling) for Korean cosmetics increases, many manufacturers are receiving inquiries from overseas.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">If you say something like above out of the blue, they generally try not to respond well.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Because they normally judge like &#8216;There is no plan for products and there&#8217;s a high chance that you won&#8217;t proceed after hearing the price or MOQ!&#8217;<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">So which aspects should you consider first and request product manufacturing?<\/h4>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">There are many things to keep in mind than you think, but if you mention the five things below first, the meeting will be much easier when requesting production.<\/span><\/p>\n\n\n\n<div style=\"height:39px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">[5 things to check when requesting OEM\/ODM]<\/h4>\n\n\n\n<h3 class=\"wp-block-heading\">1. Wholesale target price<\/h3>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">The most important thing in production is price.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">There are many factors that go into this price consideration.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">First of all, production price, packaging materials, packaging labor costs, packaging design, other certifications, etc.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Of course, there are expensive raw materials, so the price varies depending on the ingredients, but the price per unit is not as high as you might think.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">At this time, if you <strong>inform the company of the set price<\/strong>, it will be much easier to provide a quote.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Reference Products<\/h3>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">As an OEM, the product you want to make is clear, but as an ODM, you have to take care of everything from start to finish.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">On the manufacturing side, this is another form of \u2018product development.\u2019<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">At this time, <strong>it is a good idea to let the company know if there is a product you want to make<\/strong>.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">In particular, the process of coordinating formulation, color, scent, etc. is difficult, so having a reference product will greatly shorten this process.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Package Design<\/h3>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">The manufacturer also has a design team, so there is no problem leaving it to us.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">However, since it is commissioned by a single company, it may be more expensive than you think.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">These days, there are well-established platforms that bring together freelancers and share their work.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">In particular, <strong>overseas there are <em>Behance and Upwork<\/em>, and in Korea there is a similar platform called Kmong<\/strong>.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">If you use a place like this to request packaging design, you can do it at a slightly lower cost.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Package Type<\/h3>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">When making cosmetics, the amount produced in one facility is of course important, but the MOQ often follows the packaging material than you might think.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">This is because the MOQ that can be ordered from a packaging company is determined depending on the type of packaging material.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">And <strong>the price difference between materials is larger than you might think.<\/strong><\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">The tubes we generally use are the cheapest and lightest, so they are good for overseas shipping.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">However, if you go for the dropper or pump form, it may be more expensive and the MOQ may also be higher.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Once you have decided on the product formulation, we recommend choosing packaging materials.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Concept<\/h3>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">This does not apply to OEM because the product has already been decided.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">However, ODM has many things to consider in the concept.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">Representative examples include functionality, customer side, and country.<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>What functionality<\/strong> do you want, such as whitening or anti-aging?<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">What is the <strong>age and gender<\/strong> of the target customer?<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Which countries<\/strong> will you mainly sell to?<\/span><br><span style=\"font-family: verdana, geneva, sans-serif;\">If you provide basic information, it will be much easier to determine cosmetic ingredients.<\/span><\/p>\n\n\n\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">Personally, if you are doing OEM\/ODM for the first time, I recommend reading <em>Fraser Doherty&#8217;s book,<\/em> <em><strong>&#8220;<a href=\"https:\/\/www.amazon.com\/48-Hour-Start-up-idea-launch-weekend\/dp\/0008196680\" target=\"_blank\" rel=\"noopener\">48 Hour Start-up<\/a>&#8220;<\/strong><\/em><\/span><br \/><span style=\"font-family: verdana, geneva, sans-serif;\">Although it is a book about food groups, it provides detailed information on the process used to create the first product and what websites are used.<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\">If you have any other questions, please contact <a href=\"https:\/\/withckorea.com\/?page_id=114\">WITH.C<\/a> and we will provide a detailed explanation. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the difference between cosmetic OEM and ODM? [OEM\/ODM\/OBM difference] So which aspects should you consider first and request product manufacturing? [5 things to check when requesting OEM\/ODM] 1. Wholesale target price 2. Reference Products 3. Package Design 4. Package Type 5. Concept<\/p>\n","protected":false},"author":1,"featured_media":3203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[49],"tags":[50,24,51,29],"class_list":["post-3199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-korean-private-label","tag-cosmetic-oem","tag-korean-cosmetics","tag-private-label","tag-vegan-cosmetics"],"_links":{"self":[{"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/posts\/3199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/withckorea.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3199"}],"version-history":[{"count":5,"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/posts\/3199\/revisions"}],"predecessor-version":[{"id":3206,"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/posts\/3199\/revisions\/3206"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/withckorea.com\/index.php?rest_route=\/wp\/v2\/media\/3203"}],"wp:attachment":[{"href":"https:\/\/withckorea.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/withckorea.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/withckorea.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}